AI Regulatory Framework in Brazil: What Will Change With the New Legislation

Brazil has taken a significant step towards regulating Artificial Intelligence (AI). Over the past 24 hours, we have been following the approval by the Senate of the Bill that establishes the Regulatory Framework for AI in the country. Let’s analyze the main points and understand what this means for the future of technology in Brazil.

As coordinator of the first government program to support startups in Brazil and having actively participated in the construction of public policies for innovation, I see this moment as historic for our technology ecosystem.

Main Points of the Regulatory Framework

According to the Forbes Brazil, the project establishes fundamental guidelines for the use of AI in the country:

• Creation of the National AI Regulation and Governance System (SIA)
• Copyright protection
• Need for prior consent for use of image and voice
• Mandatory risk assessment prior to product launch
• Prohibition of excessive risk systems

Behind the Scenes of Approval

According to JOTA Info, the approval process was marked by intense negotiations. An interesting point was the presence of artists such as Caetano Veloso and Marisa Monte, who pressed for the maintenance of copyright in the text.

Practical Impacts

The main effects of the new legislation include:

• Companies will have two years to adapt to the new rules
• ANPD will be responsible for coordinating the SIA
• High-risk systems will have specific regulations
• Social media algorithms were excluded from the new rules

Next Steps

THE Public Agency highlights that the project now goes to the Chamber of Deputies. The approved text seeks to balance innovation and protection, a challenge that I knew well during my experience in the construction of the Legal Framework for Startups.

Trends and Development

Meanwhile, the market continues to evolve. The Digital Look reports that Google is already moving to ensure clean energy for its AI data centers, with investments of US$1.4 billion.

Conclusion

This is a pivotal moment for AI in Brazil. Regulation, although it needs to be improved, establishes important foundations for the responsible development of this technology in our country. As I have always argued, we need a regulatory environment that promotes innovation without neglecting the protection of fundamental rights.

I will continue to closely monitor these developments and share analyses on their impacts on the Brazilian innovation ecosystem.